Posted September 8, 2016
Steam Whistle introduces lunch box six pack
Toronto – Steam Whistle Brewery’s newest six pack can be found inside a 1950s-area construction worker-style metal lunch box, with chrome plated handle and front clasp and hinges.
“The inspiration came from the idea of the classic boxed lunches and how they satisfied the appetite of honest, hardworking folks. We wanted to bring that satisfaction back to be shared with friends, co-workers and family,” says Holly Postlethwaite, PR and Marketing Coordinator at Steam Whistle.
Each lunch box holds six 500ml cans of Pilsner and will retail for $24.95 at both the LCBO and brewery retail store when available later in September.